{"id":19080,"date":"2020-04-21T14:12:55","date_gmt":"2020-04-21T14:12:55","guid":{"rendered":"https:\/\/ericasneubauer.com\/?p=19080"},"modified":"2022-04-07T09:13:26","modified_gmt":"2022-04-07T16:13:26","slug":"using-shopify-for-e-commerce-quick-facts","status":"publish","type":"post","link":"https:\/\/ericasneubauer.com\/using-shopify-for-e-commerce-quick-facts\/","title":{"rendered":"Using Shopify for E-Commerce: Quick Facts"},"content":{"rendered":"\n\n\t<p><a href=\"http:\/\/shopify.com\/\">Shopify<\/a> is trusted by over 500,000 businesses to sell their products online, it has great back-end options and reporting, and takes minutes to set-up. Here&#8217;s my short list of the pros and cons of Shopify.<\/p>\n<ul>\n<li>\n<ul>\n<li><strong>Simple &amp; Clear Pricing<\/strong><br \/>\nIt costs $29\/month for their basic plan (for most of us, that&#8217;s all we&#8217;ll need), but note credit card transaction fees are extra (you&#8217;ll need to factor this into almost any e-commerce solution)<\/li>\n<li><strong>Custom Shop Names<\/strong><br \/>\nYou can buy a custom domain name through Shopify (did I mention easy??), connect or transfer an existing one, or use the Shopify provided free domain (which is always<em> yourstorename.myshopify.com<\/em>).<\/li>\n<li><strong>Use it as a complete website<br \/>\n<\/strong>This is huge for small businesses who don&#8217;t already have a website! Shopify allows you to add any additional pages such as an about page, contact, even a blog- so you can kill two birds with one stone. No limit on the number of pages you can have<\/li>\n<li><strong>Sell Gift Card<br \/>\n<\/strong>The basic $29\/month plan allows you to sell gift cards (compare this to Squarespace, where you need to upgrade to a higher plan to do this), which is an important feature for most small businesses<\/li>\n<li><strong>Customizable Themes<br \/>\n<\/strong>Its easy to customize the look of your store to match your branding, and you can choose from 11 different free themes<\/li>\n<li><strong>Cost<br \/>\n<\/strong>Cheaper options exist with Wordpress or with Shopify Lite. For a small business, that monthly fee adds up pretty quick.<\/li>\n<li><strong>Limited (free) Design options<br \/>\n<\/strong>You can pay for additional designs, but this adds to your cost<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n\n<\/ul>\n<p>There&#8217;s no one-size-fits-all solution to e-commerce, and you should always do your homework and investigate your options thoroughly before deciding what works for you. If you&#8217;re just starting the process, check out my <a href=\"https:\/\/ericasneubauer.com\/a-quick-guide-to-choosing-an-e-commerce-solution\/\">Quick Guide to Choosing an E-Commerce Solution<\/a> which can help you choose the easiest path forward for your small business. You can also check out my online webinar where I show how to set-up an online shop using Shopify and Squarespace.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Shopify is trusted by over 500,000 businesses to sell their products online, it has great back-end options and reporting, and takes minutes to set-up. Here&#8217;s my short list of the pros and cons of Shopify. Simple &amp; Clear Pricing It costs $29\/month for their basic plan (for most of us, that&#8217;s all we&#8217;ll need), but &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/ericasneubauer.com\/using-shopify-for-e-commerce-quick-facts\/\"> <span class=\"screen-reader-text\">Using Shopify for E-Commerce: Quick Facts<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":2,"featured_media":19082,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[85,84],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Using Shopify for E-Commerce: Quick Facts - Erica Neubauer<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ericasneubauer.com\/using-shopify-for-e-commerce-quick-facts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Using Shopify for E-Commerce: Quick Facts - Erica Neubauer\" \/>\n<meta property=\"og:description\" content=\"Shopify is trusted by over 500,000 businesses to sell their products online, it has great back-end options and reporting, and takes minutes to set-up. 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